PUMA Rudolf Dassler Schuhfabrik Collection.

PUMA offers up a closer look into its new Rudolf Dassler Schuhfabrik Collection. The lineup is inspired by the timelessness that is sports and its character is stamped by the influence of cultural styles such as Cubism and Bauhaus, Dadaism and Jazz, Modernism and Avant-garde. With its natural and puristic style the collection takes its design cues back down memory lane to the unforgettable hours of major sport events. The Dassler collection is provocative and modern, going back to the origin of sports and with its name remembering the founder of PUMA, Rudolf Dassler.

JEREMY SCOTT & ADIDAS SPRING 2010.

>>CHECK ON iT: Jeremy Scott & Adidas Collaboration for Spring 2010

Nike SB Zoom Paul Rodriguez III Limited Edition Package.

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Soul 2 Sole.

"A motion graphics piece created by David Park, a student graduating from PARSONS SCHOOL of DESIGN. “Soul 2 Sole” would be his thesis project on Sneaker Culture. Touching on the relatively recent trends of culture and their interaction and overlappings with youth/pop culture, music, fashion, etc. - It’s definitely a much watch for sneaker aficionados everywhere. Expect the classic Adidas shell toes, the Converse All-stars, essentially every iteration of Micheal Jordans, the Puma clydes, and even the more recent newcomers to the game, Bapes.

So sick.

Marc Jacobs Sneakers.

The new leather & suede Marc Jacobs sneaks. Retail price $492.

Nike & Manny Pacquiao - Air Trainer 1.

Nike designs Manny Pacquiao air trainers limited to 200 pairs worldwide with a hundred being given to Manny and his friends and family. The other hundred will be released at Niketown San Francisco, Niketown Las Vegas, UNDFTD Las Vegas, and Fatlace in San Francisco.

Lacoste Red.

>>CHECK IT: www.lacostered.com

Adidas House Party.

I don't normally watch TV, but I was lucky enough to catch this commercial while channel surfing earlier this morning. So many familiar faces it's crazy. Too live. So fresh. This isn't new, but it's new to me.

Over & Under.

Business LeBron and Nicole Scherzinger from Jay Hill on Vimeo.

LOL this whole thing made me laugh. LeBron James and Nicole Scherzinger in this video piece for Nike. Again this isn't new, but it's new to me.

Kanye & Amber do Louis Vuitton.

Amber Rose gets naked and Kanye West sits down for Louis Vuitton.


*Note his ridic. expensive custom LV kicks. Retail price $800 - $1200. Would you rock these?

Nike X Supreme.

The new set of Nike's debut today. Nike's latest collaboration with Supreme is one I'm not too excited about. Sure these kicks look nice but there's something missing...the "I MUST HAVE THESE" factor isn't there, still they're nice. The cotton jacket however I'm feelin', just because it says World Famous on the back. I'd rock it for a minute, in all available colors.